Patty Triplett West was a publicity executive at Warner Bros. searching for a meaningful holiday gift for colleagues, when she came up with the idea for Good Karmal. The elegant gourmet caramels come in six flavors—vanilla, sea salt, café caramel, caramel, apple, butter rum and chocolate sea salt. Each handmade confection is individually wrapped with an inspiring quotation, such as “Scatter Joy” (Ralph Waldo Emerson) or “Whatever you are, be a good one” (Abraham Lincoln). The wrapping can also be customized with a corporate logo, event graphic and specific quotes or marketing message. CBS, TriStar, Microsoft, Bloomberg Media and Mercedes-Benz are just a few of the companies that have created branded caramels, while Oprah Winfrey, Keri Russell, Sarah Michelle Gellar and J.J. Abrams are celebrity fans.