Wearables are a cost effective, self-service technology that can be used for a variety of purposes, from registration, to networking, to a payment method at the bar. The technology can already be found at big events, such as music festivals or throughout Disney World and it’s currently making its way into smaller, mid-sized events. Here are a few reasons why planners should consider wearables for their future events.

  1. Eliminate Cash: As planners know, there is a cost of accepting cash at events. With wearables, you never have to worry about change being miscounted or mishandled.
  2. Eliminate Time Constraints of Cards: This technology doesn’t create a wait time for cards to be scanned, processed, signed and receipts to be printed. It only takes a few seconds to scan the wristband and guests are on their way.
  3. Wearables have proven to increase sales by 15-35% due to the timeliness and easiness of use.
  4. Because the technology is so user friendly, staff that would’ve been working behind the bar or at registration can be relocated. Additionally, less staff may be even needed to run the event.
  5. Technology can be recorded in real time using these devices so analytics can be viewed throughout the event. For example, planners can check in throughout the night to make sure they are meeting their food and beverage minimum or to make sure they aren’t running low on a certain type of wine.
  6. Wearables can be used for education credit tracking, session control, session tracking, etc. Attendees don’t have to worry about filling out post-event forms to get the credits they deserve and it’s an easy way to organizers to see if people are staying for entire sessions or sneaking out early.
  7. Social engagement can be promoted through wearable technology. For example, if an event has a photo booth, guest could take a photo, scan their wristband and then post the photo booth image to social media, all without having to print a picture.
  8. The technology can accommodate any ‘rule’ event planners may need. Would you like each guest to be limited to two complimentary drinks? Or cut off attendees at a certain time of night? This all can be programed prior to the event.
  9. Tipping is Made Easier: An automatic tip for bartenders can be added to the or attendees can customize their own tip to better reflect their experience.
  10. The point of sale apps are run on an iPad, which comes with a 10 hour battery so planners don’t have to worry about the technology failing.
  11. Registration Time is Cut Down: Guests have the option to register ahead of time so their information doesn’t has to be filled out when they show up to an event. Attendees can also register multiple people to the same credit card so couples only have one bill at the end of the night.
  12. Like Uber, attendees are automatically closed out of app at the end of an event and sent an email of their bill. This means no cards to collect and return to their owners at the end of the event.


Information from TS Tech Summit presentation: The Future of Wearables at Events by Matthew Donegan-Ryan, CRO & Co-Founder of FastBar (connect on Twitter at @GetFastBar and @MatthewDR)

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