• Attend launched the next version of its event management platform

     
    FROM THE Spring 2016 ISSUE
     

Attend, which started as an app designed to check in attendees, has expanded to help planners foster engagement and track everything during the planning stages. The company is offering a solution for users who want more connection between planners and their attendees.

“Attend is the only app designed to empower internal members of the event team or sales organization at a company to better engage with event attendees,” says Eric Bisceglia, vice president of product and engineering.

The app gives users the ability to take notes directly and save them in one place, making it easy to stay organized. The newest update, in December, made it easier to track conversations with suppliers and follow up on activities, all from the event floor.

The app also helps businesses increase marketing effectiveness and sales at events. “We make it easy to create a list of favorite registrants,” Bisceglia says, “so that leadership and business development teams can easily manage which of their key prospects or customers are in the room.”

The CDC defines close contact as within six feet or less, for 15 minutes or more with someone who tests positive for COVID-19. At gatherings of many kinds, contact tracing is used to trace the people that someone has come into contact with, before they learn that they have tested positive. This allows the people that the sick person came into contact with to be aware of the situation, and to make health-informed choices. 

 

In 2020, Houston First Corp. (HFC) reported that the city was slated to host 252 meetings and 611,000 room nights. By March 14, the Bayou City had already hosted 115 conventions and 137,400 room nights. Then the pandemic hit, and meetings and events across the country came to a screeching halt.

We asked Michael Heckman, acting president and CEO of Houston First Corp. (HFC) how the health crisis has influenced the organization’s business model moving forward.

 

Chances are, you won’t know you’re living through history until it’s too late. It’s already happening. A chain reaction has been set in motion and the ground has begun to slide beneath your feet.

This past year has been a whirlwind to say the least. As a global pandemic sent the world reeling, planners were left grasping for footholds as the event industry was brought to a standstill, and many of the most fundamental elements of live meetings and events were cast in a new light.