• Bizzabo Study Finds That Event Planners Should Go Mobile

     
    POSTED August 13, 2019
     
  • Bizzabo Study Finds That Event Planners Should Go Mobile

     
    POSTED August 13, 2019
     
  • Bizzabo Study Finds That Event Planners Should Go Mobile

     
    POSTED August 13, 2019
     

Bizzabo, the world's leading end-to-end event success platform, recently released an analytical study that explores the impact of event app adoption. It analyzed more than 70 events across various industries, including publishing, computer software and insurance, and Bizzabo found that fully-branded, white-labeled event apps experience a 50 percent increase in adoption and event marketers see a 45 percent increase in attendee engagement when using branded event apps.  

Since people are using mobile apps constantly, Bizzabo knew that apps for events had to keep up the level of customization that people have become accustomed to with everything else on their phones. “At the end of the day, mobile and events go hand-in-hand,” says Alon Waks, vice president of marketing at Bizzabo. “Event apps allow attendees to more effectively network, keeps everyone aware of the latest event updates, and most importantly, provides a rich dataset from which event organizers can draw insights.” 

With Bizzabo’s own Ultra Branded App, “event planners can provide a way for attendees to fully integrate themselves in the event experience,” says Waks. “It’s a solution that allows for brands to customize the design with their own imagery, brand name, and increased networking opportunities.” 

After months of work on this study, Bizzabo has proven that event planners will see new successes if they choose to go mobile, in addition to receiving access to Bizzabo’s full suite of actionable analytics, powerful marketing tools, ticketing, registration tools and attendee experience tools.  

After several months of renovations, the DoubleTree by Hilton Philadelphia-Valley Forge is now open as the Alloy – King of Prussia, a DoubleTree by Hilton.

 

After almost 20 years of vacancy, the Cook County Hospital in Chicago will be put to use once again. A $150 million adaptive reuse project restored the historic, 106-year-old hospital, which has become a combined Hyatt Place and Hyatt House hotel, as well as medical offices, a museum, a food hall and more. While the opening is multi-phased, the hotels are scheduled to open in late July.  

 

Doctors, nurses, grocery store employees and more were essential to sustaining the continued stay-at-home orders that helped fight the spread of COVID-19. Such workers put their health at risk for the benefit of society, and Nakoma Resort and the Lost Sierra Chamber of Commerce want to recognize them for their efforts through the “Send Your Heroes” campaign.