• Event Snapshots: Loyalty Lessons from Lady Gaga

    ILEA MSP’S September Program

     
    POSTED March 11, 2018
     
  • Event Snapshots: Loyalty Lessons from Lady Gaga

    ILEA MSP’S September Program

     
    POSTED March 11, 2018
     
  • Event Snapshots: Loyalty Lessons from Lady Gaga

    ILEA MSP’S September Program

     
    POSTED March 11, 2018
     
  • Event Snapshots: Loyalty Lessons from Lady Gaga

    ILEA MSP’S September Program

     
    POSTED March 11, 2018
     
  • Event Snapshots: Loyalty Lessons from Lady Gaga

    ILEA MSP’S September Program

     
    POSTED March 11, 2018
     
  • Event Snapshots: Loyalty Lessons from Lady Gaga

    ILEA MSP’S September Program

     
    POSTED March 11, 2018
     
  • Event Snapshots: Loyalty Lessons from Lady Gaga

    ILEA MSP’S September Program

     
    POSTED March 11, 2018
     
  • Event Snapshots: Loyalty Lessons from Lady Gaga

    ILEA MSP’S September Program

     
    POSTED March 11, 2018
     

At ILEA MSP’s September program at the McNamara Alumni Center, attendees turned their attention to Lady Gaga. No, she wasn’t performing. Rather, marketing expert Jackie Huba dissected Lady Gaga’s method that has made her one of the biggest pop stars of our time— thanks in large part to her faithful following on social media. Presenting research from her book “Monster Loyalty: How Lady Gaga Turns Followers into Fanatics,” Huba demonstrated specific strategies that businesses can use to their advantage. ilea-msp.org; jackiehuba.com 

Meeting Professionals International (MPI) Houston Area Chapter hosted the third annual “A Night Among the Stars” awards gala at the newly opened Marriott Marquis Houston. The 2018 honoree was Luther Villagomez, CEO of Houston First Corporation and manager of the George R. Brown Convention Center.

 

On October 17, 2018, Northwest Meetings + Events celebrated its Best of 2018 readers’ choice awards at the world-class King Street Ballroom & Perch. The event included the magazine’s first inductees to our new Hall of Influencers: Niki McKay, Julie Dodds, Maria Corvallis and Rhonda Pedersen.

 

The Meeting Professionals International Rocky Mountain Chapter hosted its annual golf tournament at Red Rocks Country Club in Morrison on Aug. 20. The “Team Freeman” consisting of DJ Baca, Derek Barnes, Lee Byrd and Bonnie Yordy placed first, and Darnell Brown, Josh Ebaugh, Jeremy Wilson and Alan Wooldridge, who made up “Team Broadmoor,” landed second.