• The First Tru by Hilton Set For Madison

     
    POSTED January 4, 2017
     

Hilton Worldwide and North Central Group have partnered in a developmental deal to build Tru by Hilton brand hotel in Madison, Wisc. The 106-room, four-story hotel will be located next to two hotels managed by NCG.

“Today’s announcement marks an exciting chapter in the Tru by Hilton brand, and we’re thrilled to be a part of it,” says Jeff Lenz, president and chief development officer, NCG. “We’re eager to get started on bringing this innovative concept to life and new Hilton brand to the west side of Madison.”

The hotel will feature an open lobby with areas for lounging, working, eating and playing. Complimentary amenities include breakfast, coffee, tea, mobile check-in, a fitness center and more.

“Tru is a disruptive brand, as evidenced by its statement-making entrance to the midscale category and now the Madison market,” says Alexandra Jaritz, Global Head, Tru by Hilton. “We know the brand will have broad appeal to travelers who span generations but have a similar ‘zest for life’ mindset. At its core, Tru is value-engineered to provide guests with a contemporary, consistent and fresh experience in an affordable way, while at the same time being operationally efficient to our owners.”

Tru by Hilton offers a “Build-Your-Own” breakfast that allows guests to customize their meal with things like oatmeal and 30 sweet and savory options. The Command Center, a new take on the traditional front desk, features a 24/7 market for snacks and refreshments, single-serve wine and beer as well as healthy options for purchase.

Construction will begin in early 2017 with the completion slated for early 2018.

BIG Wall Décor challenges the notion that owning large, beautiful artwork is only for the wealthy art connoisseur. With more than 20 years of experience printing for luxury brands, the BIG Wall Décor team uncovered a new print/framing solution that makes it easy and affordable (pieces start at $125) to display large-scale, on-trend artwork in trade show booths, at events, in the office, and at home. 

 

The meetings and events industry has faced its fair share of ups, downs, and everything in between since early 2020. There have been lessons learned, approaches changed, and flexibility fostered to keep moving ahead during the pandemic. Let’s take a quick look at what to expect for 2023 through the lens of the 12th annual Global Meetings & Events Forecast, produced by American Express Meetings & Events, a division of American Express Global Business Travel. 

 

Nearly all hotels are experiencing staffing shortages, according to a new member survey conducted by the American Hotel & Lodging Association (AHLA). AHLA conducted the latest Front Desk Feedback survey of nearly 200 hoteliers Sept. 12-19, 2022.

Eighty-seven percent (87%) of survey respondents indicated they are experiencing a staffing shortage, 36% severely so. The most critical staffing need is housekeeping, with 43% ranking it as their biggest challenge.