• GBTA and MPI Present Meeting Certificates

     
    POSTED February 1, 2017
     

Recently, the Global Business Travel Association and Meeting Professionals International awarded the Certificate in Meeting Management to 37 professionals from the CMM Norfolk 2016 class. The association will offer programs in Palm Springs, Calif., and Reno, Nev., this year.

“We cannot be more pleased with the strong interest the CMM Program has received from our global community,” says Paul Van Deventer, president and CEO, MPI. “Participants have consistently shared positive feedback on the program’s educational content and instructors.”

By adding the Norfolk class, the holders increased to 1,185 worldwide. The CMM Norfolk 2016 program proved very popular.

“Hands down the best opportunity, to grow both professionally and personally that I have experienced in my 14-plus years in the meeting and events industry,” says Lisa Causey, Communities Foundation of Texas. :The attention to detail, dedication by the facilitators and helpful nature of the staff all make this the number one professional development program in my opinion.”

Results from the Incentive Research Foundation’s (IRF) 2022 Incentive Travel Destination Preferences & Their Impact on Motivation confirmed that interest in incentive travel as a motivating sales reward is at an all-time high. 91% of 405 survey respondents described group incentive travel as extremely or very motivating compared to 80% last year. Individual incentive travel was rated even higher as a motivational award at 96% versus 84% last year. 

 

The key to maximizing success (and limiting risk) is for marketers to better understand how their audiovisual team works. 

It is almost event day. You are excited, but you are also stressed.

You have spent the last few months preparing for your live stream: that big product launch, quarterly Town Hall, or video conference that your boss needs to go well. Your marketing and communications teams have been working hard, and everything appears ready.

 

Everybody loves to talk about welcoming change. Then change happens, and whew, it’s tough. After the past few years, meetings and events professionals certainly appreciate that feeling, but they’re also feeling energized by so many new ways for attendees to gather.