• Hilton Announced Newest Initiative at IMEX

     
    POSTED November 11, 2016
     

IMEX America, an expo for the travel, meetings and events industry, took place in Las Vegas on Oct. 10–12. There, Hilton announced and launched their new initiative, WowMakers, which will help recognize the hardworking professionals in the hospitality industry.

The program is intended to celebrate the 100,000-plus professionals in the industry by sharing their stories and helping them connect with others in the business—giving them the recognition they deserve.

WowMakers was introduced with the Museum of Wow, a showcase of stories of professionals that have created “wow” moments during their events. The initiative has also involved a revamping of meetings.hilton.com, the launching of a Twitter contest, #WowMakersContest and new offerings, including Hilton’s “Meet with Purpose” program.

According to a survey commissioned by the American Hotel & Lodging Association (AHLA), frequent travelers feel safer when hotels adhere to AHLA's Stay Safe guidelines, which detail cleaning protocols for hotels during the COVID-19 pandemic. 

 

Through responses to bi-weekly surveys, Global Business Travel Association members have indicated that domestic busines travel is ramping up after months of struggle.  

 

Over the years, any corporate event planner can admit to spending countless hours researching the perfect venue or vendors for their gatherings. After attending or hosting hundreds of events, New York-based Daphne Hoppenot was no stranger to this research and was frustrated by its repetitive nature. However, it was planning her wedding in 2018 that pushed her to realize the lack of resources in the corporate events market compared to the wedding industry, and set out to see if other meetings and events professionals were struggling with the same problem.