• JW Marriott Launches Wellness Menu

     
    POSTED January 29, 2017
     

The JW Marriott Grand Rapids is taking an active approach to New Year’s resolutions with a new Wellness Break Menu, offering activities such as yoga, kickboxing and more.

The idea was inspired by a recent study of Fortune 100 companies that found employees’ overall well-being translates to improved productivity and increased likelihood of staying with their company for more than one year. The menu, which also offers light therapy and mindfulness activities, is intended to help groups increase productivity during meetings.

The hotel is also will offer discounted rates for new booking events that are held between Jan. 1 and March 31, 2017. The discounts include $3 off per person for wellness activity enhancements; 50 percent off standard room rental rates with any catering order; and room rental for the International Ballroom can be waived with a food and beverage minimum

Results from the Incentive Research Foundation’s (IRF) 2022 Incentive Travel Destination Preferences & Their Impact on Motivation confirmed that interest in incentive travel as a motivating sales reward is at an all-time high. 91% of 405 survey respondents described group incentive travel as extremely or very motivating compared to 80% last year. Individual incentive travel was rated even higher as a motivational award at 96% versus 84% last year. 

 

The key to maximizing success (and limiting risk) is for marketers to better understand how their audiovisual team works. 

It is almost event day. You are excited, but you are also stressed.

You have spent the last few months preparing for your live stream: that big product launch, quarterly Town Hall, or video conference that your boss needs to go well. Your marketing and communications teams have been working hard, and everything appears ready.

 

Everybody loves to talk about welcoming change. Then change happens, and whew, it’s tough. After the past few years, meetings and events professionals certainly appreciate that feeling, but they’re also feeling energized by so many new ways for attendees to gather.