"We embrace our beer and cheese and Packers in Wisconsin, certainly," says Julia Hertel, executive director, Wisconsin Association of CVBs, of the state’s reputation, but Wisconsin’s natural beauty is often not realized by outsiders. “Most of our facilities, our major convention centers, are on the water or are right next to the water, whether that’s a river or a lake.” The state’s regions have many of the same core elements that make Wisconsin Wisconsin, but each have their own distinctive character.
Great Wolf Resorts, the Madison-based indoor waterpark company, has purchased KeyLime Cove, an indoor waterpark resort located in Gurnee, south of the Wisconsin border.
KeyLime Cove will be Great Wolf's 17th location; it closed in late April and will open under its new identity in mid-2018, spokesman Jason Lasecki said.
Terms of the deal have not been released.
A February report in the suburban Chicago newspaper Daily Herald said the Gurnee Village Board trustees approved financial incentives of up to $18 million for the project.
The Greater Madison Convention & Visitors Bureau is celebrating immense success with their Big Bundle Up warm clothing drive.
With Middleton Tourism Commission, GMCVB was able to bring in 580 pieces of warm clothing to give to those in need—an 86 percent increase from last year’s donation of 269 items of clothing.
All donations were made to the Madison YWCA, which shelters 150 women, children and families every night.
Hilton Worldwide and North Central Group have partnered in a developmental deal to build Tru by Hilton brand hotel in Madison, Wisc. The 106-room, four-story hotel will be located next to two hotels managed by NCG.
“Today’s announcement marks an exciting chapter in the Tru by Hilton brand, and we’re thrilled to be a part of it,” says Jeff Lenz, president and chief development officer, NCG. “We’re eager to get started on bringing this innovative concept to life and new Hilton brand to the west side of Madison.”