In a significant development within the destination management industry, 360 Destination Group and CSI DMC have announced a merger, forming what will be one of the largest destination management companies (DMCs) in the country. The strategic alliance aims to enhance client experiences by combining resources, expertise, and innovative event solutions. 360 Destination Group is headquartered in Irvine, California, with other U.S. offices in Arizona, California, Illinois, Florida, Nevada, New York, Tennessee, and Texas; while CSI DMC is based out of Falls Church, Virginia, with has other offices in Arizona, California, Colorado, Florida, Illinois, Maryland, Massachusetts, Nevada, Rhode Island, Tennessee, and Virginia. The location of the post-merger headquarters has not yet been announced.
“This is truly a game changer for the DMC industry,” says Trevor Hanks, managing partner of 360 Destination Group, in a prepared statement. “By combining our expertise, destination knowledge, and creative capabilities, we can provide our clients with an even more seamless, innovative, and high-touch experience. This merger isn’t just about growth, it’s about further elevating what we deliver to our clients at every stage of the event-planning process.” Tom Hubler, chief operations officer of CSI DMC, describes the merger as an opportunity to build upon the strengths of both organizations, and to leverage collective expertise, talent, and passion.
Beyond client services, the merger is set to foster significant career growth opportunities for employees. Investments in internal development, collaboration, and a strong company culture are key priorities for the companies moving forward. Shelly Archer, managing partner of 360 Destination Group, notes that the merger enables more opportunities for career development, internal promotions, and collaboration across a larger network.
The merger brings together a combined revenue of $200 million and a workforce of 360 employees, extending operations across 46 destinations nationwide. Initially, both companies will continue to operate under their respective brands, with plans to unify under a single brand by the end of this year.