The new YouBthere app aims to create a way for audience members to remain focused during presentations by bringing the conference content right to their smartphones, tablets and laptops.
“Audience engagement is our main interest,” says Chris Revord, CEO of YouBthere. “By focusing on the dynamic and connection between the attendees and presenter during a session, both sides receive a greater takeaway.”
Presenters and event organizers can utilize YouBthere to engage with live audiences through questions, polls and sentiment graphs in order to modify the program and better connect with the audience in real time. The app also offers surveys with instantaneous results and inapp advertising.
Audience members are able to participate in a direct Q&A with the presenter. They submit questions and then vote on what they find to be the most relevant and engaging questions. The presenter can then focus on the questions that the audience cares about.
“Unlike other similar apps, we aren’t regurgitating a database,” Revord says. “YouBthere creates an exchange of free-flowing information, specific to a particular session, between those attending and the presenter in real time.” YouBthere opens the door for audiences to join a presentation via their mobile devices, allowing them to remain engaged with the presenter, the material and one another.
