At its roots, Casa Papel is a love story. Owners Cecilia and Nestor Torres are a married couple with a passion for paper. While researching options for their own wedding in 2005, Cecilia was dissatisfied with the offerings and knew she could create something better. After the couple moved from Portland to Pittsburgh and finally settled in Philadelphia, they decided it was time to take the plunge and open a store. They opened their studio in Northern Liberties and have grown year after year.
“From unique enclosures and invitations to business cards and presentation kits, the right paper stands out,” says Nestor. While Cecilia handles the design, Nestor handles most of the business. “We source papers from all over the world including Italy, Germany, England, Japan, even Nepal,” he says. While some may dismiss paper as traditional, Nestor disagrees. “People are looking for ways to differentiate themselves and their businesses. Even just a simple handwritten thank-you note makes a big impact. We are discovering that customers are looking to use less of the cheaper products and looking for opportunities to drive growth and stand out. We are here to complement the digital age.”
