• A New Marketing Organization for Death Valley

     
    POSTED March 13, 2020
     
  • A New Marketing Organization for Death Valley

     
    POSTED March 13, 2020
     

With the growing popularity of Death Valley National Park, a new destination marketing organization known as Destination: Death Valley Junction has been created. Ironically, Death Valley Junction, just east of the national park, has a population of fewer than four people but features both natural and man-made places to become immersed in the landscape, 19 bookable lodging properties and various tour options.

Stargazing, photography, hiking, exploring and wildflower viewing are among the most popular activities, and The Oasis at Death Valley, the region’s largest resort, and the National Park Service have taken measures to greatly minimize area light pollution. Because of this, Death Valley National Park is designated as a Gold Tier Dark Sky Park, the highest level awarded by the International Dark Sky Association. 

Event planners often prepare for the worst, but one thing they likely didn’t anticipate was a global pandemic when selecting event cancellation insurance policies for their 2020 gatherings. Panicked planners began contacting Marcia McKinney, owner of Northeast Insurance Advisors, in late February and early March, but as meetings and events ground to a halt, they were already out of luck.

“It’s kind of like trying to buy homeowner’s insurance as your house is starting to catch fire... it’s too late,” says McKinney.

 

Zehnder’s of Frankenmuth is one of six recipients of the James Beard Foundation’s 2020 America’s Classics Award, which is given to locally owned restaurants that have timeless appeal and are beloved regionally for quality food that reflects the character of their community. Per the foundation, “Zehnder’s of Frankenmuth, a chicken dinner behemoth positioned between Detroit and Michigan’s summer lake destination, is decidedly on the beaten path. William Zehnder Sr. and his wife, Emilie, bought a former hotel in 1928.

 

Located in Oregon’s wine country, The Allison Inn and Spa is offering some new team-building options for meeting planners. Experiences include:

» Smith Teas Tasting: Claire Boyer, Smith Teamaker’s head of education, offers a hands-on class uncovering the exotic world of tea.

» Lotion Blending: Awaken the senses and heighten creativity with a hands-on lotion and essential oil-blending workshop.