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Pittsburgh Tapped to House New Museum of Illusions

Opening this fall, the new location will offer never-before-seen exhibits

By Madeline Fuerstenberg

The Museum of Illusion’s Cloning Table is one of many mind-bending attractions the franchise has to offer visitors. || Photo by Luke Allen, courtesy of the Museum of Illusions

The Museum of Illusions (MOI)—which has branches in Atlanta, Georgia; Minneapolis, Minnesota; Dallas, Texas; New York City, New York; Washington, D.C.; and other major cities totaling 40 locations in 25 countries—has found yet another home in the United States. The museum announced in June that its newest branch is slated to open in Pittsburgh, Pennsylvania, this fall. The “edu-tainment” destination will feature highly visual, engaging, and hands-on exhibits that tease the senses and challenge the mind.

The new MOI will be situated in Pittsburgh’s North Shore Entertainment district, just steps from PNC Park. Perfect for guests of all ages, the museum will house more than 60 displays featuring holograms, stereograms, and optical illusions. Through these exhibits, visitors will learn about vision, perception, and the human brain, as well as experience firsthand the science of how the eyes can trick the mind. The space will also feature corporate and private event spaces, perfect for happy hours and team-building activities.

“As we continue to expand our museum offerings, we’re thrilled to open a new location in the historic, vibrant city of Pittsburgh,” says Stacy Stec, director of sales and marketing for LOL Entertainment, the parent company of MOI Pittsburgh. “From photo-worthy moments to education experiences, our museum offers thought-provoking exhibits while still creating a fun, interactive environment.”

In addition to Pittsburgh, MOI plans to open new locations in Boston, Massachusetts; Denver, Colorado; Houston, Texas; Las Vegas, Nevada; Nashville, Tennessee; San Diego, California; and Seattle, Washington within the coming months.