Washington State Wine and Greg Proops, actor and comedian, collaborated and unveiled the newest version of their award-winning iPad and iPhone app, The Recommendeuer. The app offers a thoroughly educational wine immersion experience with a touch of humor. The newest version features a live and interactive American Viticultural Area map, new video content, the 2013 harvest report, new vintage summaries and the most recent Washington State Wine Award winners.
“The new content presents an even more detailed overview of our wine regions,” said Steve Warner, president of Washington State Wine. “App users can look up specific vintages, access real-time weather information and plan a trip to wine country. And those who love Greg Proops will enjoy the outtake video.”
The app recently won 10 different awards in three notable advertising campaign competitions, including five awards from the American Advertising Awards for creative spirit of excellence in the art of advertising, the Best Beverage Interactive Application Award from the Internet Advertising Awards, and the Telly Awards for its film and video production.
“We’re honored to receive such recognition,” said Warner. “Our goal with The Recommendeuer was to provide an educational resource that simultaneously stretched creative boundaries. The response to the app has been overwhelmingly positive.”