• Philadelphia Conventions & Visitors Bureau Opens Office in Copenhagen

     
    POSTED January 16, 2017
     

In an effort to expand globally, the Philadelphia Convention & Visitors Bureau has appointed Atlantic Link as its in-country representation firm based in Copenhagen. Atlantic Link will work with tour operators to develop itineraries that incorporate Philadelphia and the landmarks the city offers.

"The PHLCVB team has worked actively and successfully in the Nordic market over the last several years by building awareness through travel trade and press opportunities and we're beginning to see the results of our efforts, says Julie Coker Graham, president and CEO, PHLCVB. "Since 2015, we have seen an increase in visitation from this region and we are projecting a 21 percent growth in the Scandinavian market by 2020."

The launch of Icelandair’s non-stop service from Reykjavik to Philadelphia in May 2017 will make travelling to the east coast easier.

"We are pleased to welcome Icelandair and look forward to hosting visitors from that region and around Europe," says Philadelphia International Airport CEO Chellie Cameron. "With this addition, we are proud to offer service from five international carriers and we will have non-stop flights to 35 international destinations. This enhances Philadelphia's position as a gateway city easily accessible from Europe."

PHLCVB hopes to attract more visitors from the Nordic region in 2017. The Copenhagen office joins PHLCVB’s seven international offices in China, Denmark, India, Italy, France, Germany and the U.K.

BIG Wall Décor challenges the notion that owning large, beautiful artwork is only for the wealthy art connoisseur. With more than 20 years of experience printing for luxury brands, the BIG Wall Décor team uncovered a new print/framing solution that makes it easy and affordable (pieces start at $125) to display large-scale, on-trend artwork in trade show booths, at events, in the office, and at home. 

 

The meetings and events industry has faced its fair share of ups, downs, and everything in between since early 2020. There have been lessons learned, approaches changed, and flexibility fostered to keep moving ahead during the pandemic. Let’s take a quick look at what to expect for 2023 through the lens of the 12th annual Global Meetings & Events Forecast, produced by American Express Meetings & Events, a division of American Express Global Business Travel. 

 

Results from the Incentive Research Foundation’s (IRF) 2022 Incentive Travel Destination Preferences & Their Impact on Motivation confirmed that interest in incentive travel as a motivating sales reward is at an all-time high. 91% of 405 survey respondents described group incentive travel as extremely or very motivating compared to 80% last year. Individual incentive travel was rated even higher as a motivational award at 96% versus 84% last year.