A packed summer convention calendar likely resulted in a huge boon for Center City hotels, which saw record hotel occupancy in June.

Overall occupancy peaked at 89.4 percent—the highest monthly occupancy on record. The average daily rate also broke a record, witnessing $212.95, the highest since October 2014. The Government Finance Officers Association, the Biotechnology Industrial Organization convention and the International Society for Technology in Education convention helped grow midweek occupancy.  

The Hilton Philadelphia at Penn’s Landing is just one of the hotels that experienced such stellar business.

“June was a great month for us and for many Center City hotels. The importance of conventions to the hotel industry cannot be stated enough,” says Bill Fitzgerald, general manager of the hotel. “When the convention center is consistently filled is when we thrive, benefitting the more than 65,000 hospitality industry workers in Philadelphia.”

The conventions the Philadelphia Convention & Visitors Bureau booked resulted in 97,208 room nights in June and generated an economic impact of roughly $121 million.

“We are thrilled that our convention and group business has helped secure the highest June hotel occupancy on record,” says Jack Ferguson, president/CEO PHLCVB. "We consistently tout to our convention groups how easily accessible Philadelphia is for their attendees, and with all the national and international buzz about Philadelphia, conventions are drawing higher-than-average attendance. Three of our largest groups this year have broken or nearly broken their attendance records.”

Even during a worldwide pandemic, the hospitality industry is working to make people feel at ease. Though many hotels can only open their doors to health care workers and first responders, they’re reaching out to their local communities with bright messages in clever, socially-distanced ways. Through the heart-shaped lighting of windows at night, hotels are serving as beacons of hope in cities across the country. 

 

Daily life has been significantly altered by COVID-19, no matter the industry. Many are working from home, while children stay inside for online schooling. Meetings and events have been hit especially hard, since the essence of the industry is face-to-face interactions. While we continue to self-isolate, plenty of organizations have been offering webinars with insights on how to handle the pandemic—watching webinars is a great way to use that extra time you might have used for your commute to learn something useful.

 

As the spread of the novel coronavirus continues to put immense pressure on the U.S. health care system and the people who keep it running, the American Hotel and Lodging Association is working to connect hotels with health workers who are struggling to find housing.