Rotary Club

Meet Julie Pingston, GLCVB

When you work in the tourism industry, diplomatic savvy comes in handy. Julie Pingston, CMP, CTA, gained hers in the field.

Pingston, senior vice president and chief operating office at the Greater Lansing Convention and Visitors Bureau (GLCVB), started her career as a campaign intern for George Bush the elder. After he was elected, Pingston, newly graduated from Alma College, was appointed to the nowdefunct U.S. Travel and Tourism Association, a division of the U.S. Department of Commerce.

Tips on Networking Effectively & Avoiding the "Sleaze" Factor

Do you network to 'pitch' your firm and get clients? Or do you network to build a bond with someone in your field? Whether you network for selfish reasons (getting clients) or a personal connection, it works, and statistics support its value:

» Eighty percent of all professional oppor- tunities are found through networking. *

» Effective networking can increase busi- ness performance by 30 percent. **

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