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The First Tru by Hilton Set For Madison

Hilton Worldwide and North Central Group have partnered in a developmental deal to build Tru by Hilton brand hotel in Madison, Wisc. The 106-room, four-story hotel will be located next to two hotels managed by NCG.

“Today’s announcement marks an exciting chapter in the Tru by Hilton brand, and we’re thrilled to be a part of it,” says Jeff Lenz, president and chief development officer, NCG. “We’re eager to get started on bringing this innovative concept to life and new Hilton brand to the west side of Madison.”

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