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X-Golf America Opens in Katy

The largest indoor golf simulator brand brings an entertaining idea to town

By Mary Subialka

It’s easy for your attendees to get in some golf swings and enjoy time together rain or shine in Katy, Texas. X-Golf America, the largest indoor golf simulator entertainment brand, opened its 100th location—X-Golf Katy—just west of Houston. The brand is also celebrating its No. 1 ranking in the golf category atop Entrepreneur Magazine’s Franchise 500 list.

Sports bar at X-Golf Katy || Courtesy of X-Golf Katy

X-Golf’s technology gives players the ability to accurately replicate all golf shots, including short game, with 98% accuracy, which is the most comprehensive indoor golf tracking system available. The X-Golf system performs over 6,000 calculations per second, measuring ball speed, launch, direction, and spin as well as club path, impact, and speed. For those really into the sport, X-Golf’s state-of-the-art simulators up their game with accuracy and realism through a combination of camera systems, infrared lasers, impact sensors, and advanced gaming software. But even attendees who do not know what any of that means or have never held a club before are made to feel welcome at X-Golf to try their hand at the sport and just have fun. There are also other games like pool tables, dart boards, and more available.

When attendees are ready to relax at “the 19th hole,” the venue’s sports bar dishes up favorite shareable bites from wings and spinach artichoke dip to sandwiches and flatbread pizza. Toast to a great outing with a range of craft brews, classic cocktails, a seasonal cocktail menu, and wine.

“This open venue milestone showcases our continued focus on the guest golf experience and operational expertise,” says Ryan D’Arcy, president and CEO of X-Golf America. “With an added 40-plus locations in various stages of development, all indicators track towards continued rapid growth. Additionally, being recognized as best in category of the Franchise 500 list showcases the dominance of the brand in indoor golf.”

In addition to the X-Golf Katy opening, X-Golf America has plans for two corporate locations in Denville, New Jersey, and in the Washington Nationals stadium in Washington, D.C.