• Uber and Lyft’s Event Ride Services Relieve Some of a Planners’ Stress

    FROM THE Fall 2017 ISSUE

Keeping track of an up-to-theminute flight manifest is one of our least favorite aspects of corporate meeting planning. Attendees are late to book their flight; change their inbound flight without letting you know; have personal preferences as to how early they want to be at the airport for a departure—and they don’t always communicate these changes and preferences to us. What if there was a way to put the onus of getting to and from the airport and venue back on the attendees and off the plate of the meeting professional?

With the rise of the sharing economy, you can. In many major cities around the United States, Uber and Lyft have been granted access to airport transfers, and meeting professionals ought to take full advantage. 

Here is an overview of these event ride share services:


To purchase guest passes for event attendees, event hosts can set date, time, and location parameters, granting their guests credit off trips to their event. Hosts will only pay for the guest passes used by their guests.

Payment is taken from your credit card on file in the app. For all transactions, they will pre-authorize the selected payment method for 25 percent of the full promotional value. This will not be charged to the actual card and will only show as a voided charge at the time of purchase. Event creators will not be charged for usage on the ride passes until 3-4 days after the event end date.

There is a 2.5 percent administrative fee (on the full promotional value of ride passes) at the time of purchase. Event organizers cannot have more than $15,000 (USD) in ride passes live at any given time. This includes all ride passes created, even if the event has not yet occurred.

Once you have created your event, you will receive an email summarizing the event details and providing a receipt for the service fee. After your event has ended, they will send you a receipt summarizing guest pass usage and the total amount charged to your credit card. Allow up to four days to receive this information.

UberEVENTS is currently live in the United States, Canada, Brazil, United Kingdom, France, Singapore, Indonesia, South Africa, United Arab Emirates, Mexico, Colombia, Russia, Hong Kong, New Zealand, Philippines, Chile, Kenya, Costa Rica and the Netherlands.

More information can be found at help.uber.com.

Lyft Events

When you purchase ride credits, you can set your own budget, and get any unused credit back on your card.

It is easy as entering your event details, setting your budget, and choosing a unique coupon code.

You will add an event location to make ride credit available for pickups and drop-offs in a specific area.

Ride credits can be made available when your guests need them, and cut it off when they don’t.

Choose how much ride credit you’d like each guest to receive. You’ll always be refunded for any ride credit they don’t use.

More information can be found at lyft.com/events

The Global Business Travel Association and Uber for Business teamed up to conduct ground transportation research and and shared the results in a report titled The Corporate Travel Comeback: The Evolution of Ground Transportation and Other Trending Business Travel Topics. GBTA members and industry stakeholders in the U.S.


The CDC defines close contact as within six feet or less, for 15 minutes or more with someone who tests positive for COVID-19. At gatherings of many kinds, contact tracing is used to trace the people that someone has come into contact with, before they learn that they have tested positive. This allows the people that the sick person came into contact with to be aware of the situation, and to make health-informed choices. 


In 2020, Houston First Corp. (HFC) reported that the city was slated to host 252 meetings and 611,000 room nights. By March 14, the Bayou City had already hosted 115 conventions and 137,400 room nights. Then the pandemic hit, and meetings and events across the country came to a screeching halt.

We asked Michael Heckman, acting president and CEO of Houston First Corp. (HFC) how the health crisis has influenced the organization’s business model moving forward.