• U.S. Travel Declares “Great Travel Depression”

     
    POSTED June 2, 2020
     

The U.S. Travel Association has called the current moment the “Great Travel Depression,” in light of the economic effects resulting from the coronavirus pandemic. Research by Tourism Economics, published by the association, backs up the framing, especially in comparison to other catastrophic events in U.S. history.  

In the year following 9/11 travel spending declined by $57 billion. This year, travel spending is expected to decline by $519 billion – nearly 9 times the loss following the Sept. 11 attacks. 

Through the end of April, 38 percent of all unemployed workers were within the travel industry, according to U.S. Travel. And from the start of the pandemic to May 19, more than half of the country's 15.8 million travel-related jobs were lost.  

As stated on U.S. Travel’s website, “while the economy is in the midst of a recession, the travel industry is in a depression.” 

As the country slowly begins to reopen, state by state, the “Great Travel Depression” should ease, though experts say it must be done safely. Guidelines have been created in preparation for what comes next, including “Travel in the New Normal” by U.S. Travel Association, and the “Stay Safe” initiative by the American Hotel and Lodging Association (AHLA). Adhering to guidelines laid out by such groups, as well as state and national orders, should ensure maximum safety while the economy opens once again.  

Meeting in an idyllic, natural setting doesn’t mean you have to give up a dynamic urban energy –at least not when you’re gathering in The Woodlands, a charming community located less than 30 miles from Houston and George Bush Intercontinental Airport. The town boasts a full social calendar, as well as all of the conveniences found in a more metropolitan locale. But it is shaded by acres of heritage trees, surrounded by neighborhood parks and centered around the sparkling waters of Lake Woodlands and The Woodlands Waterway. 

 

Science has proven what’s long been suspected: Being near water increases creativity and decreases stress levels. The sound of rocking boats moored at a marina, the sparkle and glimmer as the sun hits the lake, the feel of the water as it tickles the toes: It’s the perfect way to relax, recharge and reconnect. So, what better way to engage with your meeting guests and get the creative juices flowing than at a waterside resort!