Hard Rock Hotels has once again been named the top brand among Upper Upscale Hotels in the J.D. Power 2023 North America Guest Satisfaction Index Study. This is the fourth time in the last five years Hard Rock has topped the list of over 100 hospitality brands across nine market segments, and the fifth consecutive year the brand has been recognized for “Outstanding Guest Satisfaction.”
This year’s study measured guest satisfaction, advocacy, and loyalty by analyzing guest responses to survey questions. Hard Rock Hotels also received top honors within the “Food & Beverage” and “Value for Price” categories.
“We are honored to be named No. 1 by J.D. Power in our industry once again,” says Chairman of Hard Rock International Jim Allen in a prepared statement. “Our team is deeply committed to providing our guests the absolute best experiences when they stay with us. This award is a testament to their hard work, dedication, and attention to detail and excellence.”
For the first time ever, this year’s J.D. Power study also included Hard Rock Hotel New York, which opened in Manhattan. Additional North American properties include Hard Rock Hotels in Orlando and Daytona Beach, Florida; San Diego, California; Riviera Maya, Vallarta, and Los Cabos, Mexico, plus Hard Rock Hotel & Casino properties in Atlantic City, New Jersey; Biloxi, Mississippi; Lake Tahoe, Nevada; Hollywood and Sacramento, California; Tampa, Florida; and Punta Cana, Dominican Republic.
With 37 Hard Rock Hotel & Casino properties around the world, meeting and event hosts from all over can expose their guests to one-of-a-kind programs uniquely inspired by the brand’s roots. Each property is influenced heavily by music and entertainment spanning all genres and generations, featuring iconic memorabilia, curated content, nightlife offerings, and brand-specific spa treatments and fitness programs.
